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Boost conversions from PDPs with UGC, influencer & brand content

Boost conversions from PDPs with UGC, influencer & brand content

Suffering low conversion rates from PDPs? Well, let’s face it, product pages are a headache. You pour blood, sweat, tears, and not to mention money, into generating traffic to these pages and the last thing you want to see is these hard-earned visitors bounce and...

Take your personalized eCommerce marketing strategy to the next level

Take your personalized eCommerce marketing strategy to the next level

Shoppers are making no secret of their need and desire for more personalized buying journeys so brands need to start listening and position personalization as a core marketing tactic. Creating a unique and relevant shopping experience for every single customer, based...

‘Tis The Season To Leverage Your UGC

‘Tis The Season To Leverage Your UGC

The Holidays… a time for Snow, Santa, Christmas Spirit and… Shopping. But with greater spending comes greater responsibility to choose the perfect gift for our loved ones, the last thing we want is our gifts being returned or spending the year untouched and unloved....

Green is the new black

Green is the new black

The UN’s COP 26 summit saw two weeks of world leaders, regional mayors and local council representatives deliberating, debating, and deciding on the policies that will shape our environment for generations. While the long-term impact of these net-zero targets,...

The Micro & Macro Influencer. What are brands missing?

The Micro & Macro Influencer. What are brands missing?

Influencer marketing - the latest weapon in a brands arsenal. But what really is an influencer? How do Micro and Macro influencers differ? Influencer content is powerful on it's own but what are brands missing? Read our blog to find out… The role of the influencer is...

Knexus is iOS 15 ready – are you?

Knexus is iOS 15 ready – are you?

Apple has just implemented new privacy updates under its latest IOS 15 Software. On the surface, these changes hurt a marketer’s ability to track the effectiveness of their CRM. However, the actual content of your emails, not the subject line, now takes centre stage....