Insights into shoppable, personalized content for ecommerce
Knexus blog
Why & How to Legally Leverage User-Generated Content
It’s no secret that user-generated content (UGC) has proven to be a powerful and valuable asset...
How to convert shoppers with immersive visual content on PDPs
Most eCommerce sites suffer from 2 big problems: an overwhelming number of products leading to...
Knexus Extends UGC Rights Management for TikTok Videos
TikTok has exploded in popularity over the last several years, with1 billion monthly active users...
How to optimize the onsite performance of paid traffic & improve conversions
In 2020, eCommerce sales surpassed an astounding $4.2 trillion USD worldwide. However, many online...
Visual commerce: the power of social proof to drive eCommerce sales
To some, “visual commerce” might sound like just another buzzword. In reality, it’s a powerful...
3 ways to use TikTok videos in buying journeys to improve conversions
Social media platforms have heralded a revolution in shopping, and none more so than TikTok. The...
3 tips for optimizing site performance by using articles & blogs
Brands today increasingly recognize the importance of storytelling—and because of that, they...
Green is the new black
The UN’s COP 26 summit saw two weeks of world leaders, regional mayors and local council...
The Micro & Macro Influencer. What are brands missing?
Influencer marketing - the latest weapon in a brands arsenal. But what really is an influencer?...