Insights into visual commerce

Knexus blog

Knexus Extends UGC Rights Management for TikTok Videos
Knexus Extends UGC Rights Management for TikTok Videos

TikTok has exploded in popularity over the last several years, with 1 billion monthly active users who watched 167 million videos per internet minute. It may have started as an app for lip-sync and dance challenges videos, but it has grown so much since then. It has...

Visual commerce: the power of social proof to drive eCommerce sales
Visual commerce: the power of social proof to drive eCommerce sales

To some, “visual commerce” might sound like just another buzzword. In reality, it’s a powerful conversion and sales tool that’s rapidly transforming the eCommerce landscape. If your eCommerce brand has low add-to-basket rates and even lower conversion rates, use...

3 ways to use TikTok videos in buying journeys to improve conversions
3 ways to use TikTok videos in buying journeys to improve conversions

Social media platforms have heralded a revolution in shopping, and none more so than TikTok. The popular app, which lets users create and share their own videos with the world, currently has a reported 1 billion users. It's known for its unique algorithm that surfaces...

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