Insights into visual commerce
Knexus blog
How to optimize the onsite performance of paid traffic & improve conversions
In 2020, eCommerce sales surpassed an astounding $4.2 trillion USD worldwide. However, many online retailers never see more than a crumb of that pie, struggling to convert their paid traffic into sales on their online platforms. Why the disconnect? Paid traffic is...
Visual commerce: the power of social proof to drive eCommerce sales
To some, “visual commerce” might sound like just another buzzword. In reality, it’s a powerful conversion and sales tool that’s rapidly transforming the eCommerce landscape. If your eCommerce brand has low add-to-basket rates and even lower conversion rates, use...
3 ways to use TikTok videos in buying journeys to improve conversions
Social media platforms have heralded a revolution in shopping, and none more so than TikTok. The popular app, which lets users create and share their own videos with the world, currently has a reported 1 billion users. It's known for its unique algorithm that surfaces...
3 tips for optimizing the performance of site visitors by using articles & blogs more effectively
Brands today increasingly recognize the importance of storytelling—and because of that, they invest critical time, money, and resources into producing blogs and articles. But that investment isn’t maximized when these articles get tucked away in a content hub,...
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