Give shoppers the content they crave
Enhance the eCommerce journey for every shopper by delivering the content they crave matched with the featured product to make it easy to move from inspiration to “buy now”. Manage your UGC, influencer and brand content in one platform and seamlessly integrate it into eCommerce journeys.
Enrich the eCommerce journey
Infuse your website, email campaigns, PPC and paid social landing pages with powerful, authentic content from your customers, influencers and your brand.


Homepage
Evoke emotion & inject personality into your homepage with personalized, authentic UGC, influencer & brand content. Accelerate the path to purchase by automatically making this content shoppable with dynamic product recommendations.
Category pages
Deliver personalized product recommendations displayed alongside dynamic images, videos, articles, blog posts – providing social proof to drive conversions.
PDPs
Provide an external encouragement to purchase with organic social proof in the form of YouTube unboxing videos, hauls and reviews to enrich your PDPs with authentic visual content matched with personalized product recommendations.
Content hubs
Pair UGC & influencer content with educational & information rich customer journeys. Enrich your blogs and articles with personalized & shoppable social proof to drive engagement and foster product discovery.

Clear attribution, high value insights
Enhance the effectiveness of your content investments with data, showing the correlation between types of content and sales impact. Use these insights to shape your content strategy with strong performance data leading to more of the right kind of content to encourage conversion, leading to stronger eCommerce sales growth.


Easily manage content usage rights
Request rights through social media platforms, with a generated Rights Request Link using Knexus’ inbuilt UGC & influencer rights management feature. Brands simply send the Rights Request Link to the UGC owner for approval.


User-generated content
Save time, resources and marketing dollars associated with consistent content creation and production by leveraging ready available content from your biggest advocates.
Evoke emotion and inject personaliity into eCommerce journeys, instil FOMO into shoppers and influence purchases with authentic UGC.
Influencer content
Maximize the value of your influencer marketing by re-purposing this content across your owned channels.
Use influencer content to drive more than engagement. Integrate it into high traffic pages of your site such as your homepage, category pages or PDPs, matched with dynamic product recommendation to encourage purchases.




Influencer content
Maximize the value of your influencer marketing by re-purposing this content across your owned channels.
Use influencer content to drive more than engagement. Integrate it into high traffic pages of your site such as your homepage, category pages or PDPs, matched with dynamic product recommendation to encourage purchases.


Brand owned content
Shoppers still want to hear from your brand so don’t let your articles around your sustainability efforts, blogs, how-to YouTube videos and Instagram posts go to waste.
Leverage your brand content to show off your brand’s personality and what you stand for. Build brand affinity with your owned content across eCommerce journeys.
★★★★★
“Embedding content from customers & influencers into buying journeys has helped us enhance our sense of community across our eCommerce site. Knexus makes our owned & earned content personalized & shoppable, allowing us to create a much more compelling and personal approach for each visitor, in turn generating over 100% improvement in add to cart rate & over 90% increase in check out rate.”

Lenovo
Director, EMEA eCommerce
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