Embed TikTok videos into eCommerce buying journeys to maximize conversions
Maximize the success of TikTok videos by integrating them into eCommerce buying journeys – improving conversions & sales with personalized video recommendations. Surface the most relevant video(s) to the right shopper and make them instantly shoppable with Knexus Platform.
Personalized Video Recommendations
Improve conversions with personalized TikTok videos
Knexus adds personalized influencer, user-generated & brand own TikTok videos into shopper’s buying journeys, inspiring confidence to buy. Surface the most relevant TikTok video for each shopper, in realtime. Personalization ensures the most effective targeting, whilst machine learning continuously optimizes results – delivering contextually relevant shopping experiences that substantially improve eCommerce conversions.
activate ecommerce
Scale TikTok videos across high traffic pages
Knexus integrates the most relevant user-generated, influencer & brand TikTok video(s) into key eCommerce pages, from homepage to category pages & PDPs to ensure each visitor has the relevant content to support their purchase.
- Personalized & shoppable TikTok videos improve add to cart rate by +152%
SHOPPABLE TIKTOK VIDEOS
Increase eCommerce sales
Increase eCommerce sales with shoppable videos. Knexus pairs each TikTok video with the most relevant in-stock product(s), creating a seamless experience between consuming powerful social proof and finding the relevant product(s) to check out with confidence. Shoppers simply click as they watch and are taken to check out straight away. When shopping is that easy, conversions soar.
- Brands achieve a +191% increase in check out rates from shoppable TikTok videos
Actionable insights
Gain insights & attribution
- Understand what TikTok videos drives sales
- Track content engagement
- Understand the effectiveness of individual journeys
- Guide future content creation & marketing strategies
Implementation
Getting started with Knexus platform
Knexus is quick & easy to implement, sitting on top of your existing tech stack. It is live in just 3 weeks with minimum impact on business as usual or precious IT resources.
The Knexus Platform Advantage
The Knexus Platform Advantage
Personalize
Knexus matches each shopper to the relevant video & delivers it at the key moment – giving each shopper the confidence to purchase.
Shoppable
Knexus makes TikTok videos shoppable by identifying the related product & dynamically showcasing it alongside the video.
Analytics
Knexus delivers transparent performance attribution & unique, powerful insights on content performance, customer journeys & more.
Trusted by leading brands
Trusted by leading brands
Consumer Electronics
Lenovo dramatically increase check out rates from Student Store with personalized & shoppable TikTok videos
Leading consumer electronics brand Lenovo uses Knexus to scale TikTok videos across their Student Store to provide inspiration, inspire confidence and foster product discovery. Personalized & shoppable TikTok videos have generated +152% add to cart rate and +191% check out rate for Lenovo across their Student Store.
Consumer Electornics
Lenovo dramatically improve check out rates from Student Store with personalized & shoppable TikTok videos
Leading consumer electronics brand Lenovo uses Knexus to scale TikTok videos across their Student Store to provide inspiration, inspire confidence and foster product discovery. Personalized & shoppable TikTok videos have generated +152% add to cart rate and +191% check out rate for Lenovo across their Student Store.
YOUTUBE VIDEOS
Embed YouTube videos into eCommerce journeys
Do you also have YouTube videos that can help shoppers to make positive buying decisions? Knexus platform enables you to automatically give shoppers the content they crave whether that’s a product review on YouTube or a quirky tutorial on TikTok. Simultaneously scale these videos across more journeys & digital touch points, improving eCommerce conversions & sales.
Get started
See how brands are maximizing eCommerce perfomance with personalized & shoppable TikTok videos. Find out how you too can achieve this.
Get started
See how brands are maximizing eCommerce perfomance with personalized & shoppable TikTok videos. Find out how you too can achieve this.