The AI challenge to optimize content & customer journeys in Sports Brands
BRIEFING
The Sports industry is eagerly adopting new technology to enhance both athletic and commercial performance. Artificial intelligence is a hot topic, impacting everything from Wearable Tech to Chatbots providing customer service for sports fans. But how can AI help sport brands exploit their content more effectively to optimize customer journeys and grow sales.
Knexus, the experts in AI optimized customer journeys using marketing and social content, are running a series of exclusive, private briefings with leading Sports brands to address the challenges and practical steps for success.
The briefing includes..
- Why Sports brands aren’t optimizing content in customer journeys yet (main barriers to adoption)
- How to overcome these barriers using AI
- Increasing relevance and personalization for customers
- Automating content integration into buying journeys
- Using content more effectively to improve engagement and sales
- Key benefits
- How to Get Started
- Questions
Some feedback from the Briefings
We have great content. It looks like AI can help us use it much more effectively commercially
Marketing Director
There’s an appetite to embrace new technology but how and where to start is often challenging. This looks like an area we could add value in quickly
Chief Commercial Officer
For sure we should be optimizing content in our customer journeys
VP Digital
There’s less mystery around how we can use artificial intelligence to meet our marketing objectives
Global Marketing Manager
If you’d like to organise an exclusive, private briefing for your team, sign up using the Request a Briefing form below.
Request a Briefing
Optimize your customer journeys to grow sales
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